EzineArticles Rate Bryan Foster as Platinum Expert Author

EzineArtcicles.com, the prolific internet publisher of articles with over 300 000 authors, has rated author Bryan Foster as platinum, expert author.

Bryan has written 5 marketing e-books as well as over 140 blog posts and articles, particularly on his two websites:
http://churchparishmarketing.com
http://marketschools.com

Bryan's Ezine Articles may be found at: http://EzineArticles.com/?expert=Bryan_W_Foster

Some detailed and challenging articles, yet with solutions, on this site include:

• Social Networking Sites May Cause the i-Generation to Become Superficial - the Answer!
• The Marketing Plan - What, Why and How - A 6 Point Exploration & Sample
• A Difficult Media Interview - Hints and Tips
• Good Marketing Evaluation Practices Are Getting Lost in Today's Digital World
• Managing Media Interviews - 6 Key Areas
• Make the School Marketing Budget a Necessary Part of Any School Marketing Plan - 4 Key Strategies
• Social Networking Websites Needed for Churches and Parishes
• E-Book - a Necessary Strategy for Internet Marketing in the Digital Age

These articles are over 600 words each and are a detailed exploration of each particular topic. No short cuts are taken to engage with each particular issue.

These articles cover a divergent array of topics. The expertise of the author comes from many experiences, including:

• marketing within the Church, particularly schools for 20 years
• senior lay positions within the Church
• senior leadership positions within Catholic schools, both secondary and primary / elementary
• fatherhood to children ranging from twenties to teenagers, etc.
• a successful marriage over many decades.

Special areas of interest are in school and church, especially in the marketing of each, however each article may be applied to numerous other situations.

The 'Ezine Articles Rate Bryan Foster as Platinum Expert Author' blog post was written by Bryan Foster, with copyright claimed by SMAPL.

External Blog Sites for School Marketing

The external blog site plays an important role when marketing a school and could be used for three main reasons:

• these increase traffic to your School website through the links you include in the general blog template you create, and also in the blog posts you write, which are directed to your School’s website
• these assist with your website’s SEO (Search Engine Optimization) as each point (links, as per above) back to your School website assists the SEO
• in most cases these external blogs are free of charge. (Costs are optional depending on your usage and blog complexities and on the Blog provider. In most cases you can easily do this free of charge.)

A good example of these external blogs are provided by Blogger and WordPress.

See School Marketing Manual in the Digital Age (3rd ed) by Bryan Foster 2010 for detail about Blogs and Blogs Posts for Blogger. WordPress Blog examples are shown in ‘Website Creation, Hosting and Costs’ section of the school marketing manual also. There is also information to start the development of Blogger and WordPress blogs. Also included are domain listings for other popular external blog sites.

Blogger and How to Join

Blogger Homepage may be found at: http://www.blogger.com/start; An example of a Blogger Blog may be found at: http://marketschools.blogspot.com/

To create a Blogger Account you first of all need to create a Google Account as Blogger belongs to Google. You then follow the ‘Continue’ key to create the Blogger Account.

To create a Blogger Account go to: https://www.blogger.com/start . Initially click on ‘Create a Blog’.

Other External Blogs

• WordPress

The WordPress Homepage can be found at: http://wordpress.com/

To create a WordPress Account click on the ‘Sign up now’ button on the right hand side and go to: http://en.wordpress.com/signup/ From their just follow the instructions and form your own Blog.

• Squarespace

This is relatively new to the blogging scene with numerous outstanding features. Costs from $US8 to $US50 per month at time of writing. Worth a look. Very impressive reviews from the Wall Street Journal Online and CNET Webware. http://www.squarespace.com/

• TypePad

TypePad was launched in 2003 and has been used by major corporations such as BBC – quite a broad spread of users. Found at: http://www.typepad.com/pro/#2 Costs from $US8.95 to $US89.95 per month at time of writing.

• Other common blogs are available at:

http://www.joomla.org/
http://www.movabletype.org/
http://www.tumblr.com/
http://www.vox.com/


Numerous other examples of various blogs may also be found in the 'Inexpensive or Free Websites with Samples’ section earlier in the school marketing manual e-book.

The Blogger World is an exciting and often time consuming pastime or profession…

There are so many uses both from the school marketing perspective as well as a personal perspective.

Blogger and WordPress are easy to use and set up blogs which would help most schools with their school marketing plan.

This external blog sites for marketing schools blog post was written by Bryan Foster author of School Marketing Manual for the Digital Age (3rd ed) 2010.

Archdiocese of New York Inspirational Website for Church Marketing

The Archdiocese of New York has a wonderful website which should inspire any church marketing personnel.

The personable visual image of Archbishop Timothy Dolan links to his well constructed and diversified personal blog. We are openly invited from the blog link on the homepage to engage through this digital communication format as "God is everywhere even on the blog!"

The website's clean, crisp presentation says 'professional' so very clearly. It has a very welcoming and inviting appeal. This easy to read and use homepage links to various pages including:

• Archbishop Timothy Dolan - Blog, Learn More About the Archbishop, Archbishop's Homilies
• The Catholic Channel
• The World Needs Heroes - linked to NYPriest.com
• Stewardship Appeal
• Events Calendar
• News and Press Releases
• Offices
• Charities
• Education
• Pastoral
• Seminary
• Ways to Give
• Other Links

Regular podcasts from 'The Catholic Channel' are also linked from this homepage. The Archbishop's weekly 'A Conversation with the Archbishop' program includes the Archbishop answering your emails and discussing various topics, archdiocesan events and Church issues. Programs provided here are diversified and presented by various clergy, religious and lay personnel. (You will need certain software installed to receive these, though. Links are provided.)

Archbishop Timothy Dolan was installed as Archbishop of NY on April 15, 2009 after serving as Archbishop of Milwaukee since 2002.

Church marketing personnel will be inspired by this website. The site exudes professionalism. It says 'welcome - come and view.' The tabs are contemporary, topical and easily found. All linked material is more than appropriate and often necessary for all dioceses and churches.

The Archdiocese of New York exempliary website for church marketing personnel blog post was written by Bryan Foster author of Church Marketing Manual for the Digital Age (2nd ed) 2010.

Commercial Church Newspapers

The commercial church newspaper is a necessity in today's secular world. For a more balanced view of everyday issues a commercially produced church newspaper allows for the Church to present its teachings and arguments to a more and more secularized world, to a much larger audience.

The Catholic Weekly and The Catholic Leader are two highly respected commercial church newspapers which by their very nature offer another side to an often one-sided report in the secular media.

Both papers have a strong internet presence, as well as being available in print, usually through churches or though a growing number of newsagencies. Both these papers have a long standing presence within the national church.

The newspapers are interestingly presented and cover a diverse range of topics. Topics which should be of interest to a large readership. The internet option opens the door to a contemporary audience, not just by age but by IT interest levels.

The editors need to continually be aware of this younger and IT savvy option and make sure that stories are relevant to this demographic.

Bryan Foster recently had a story about his 'Church Marketing Manual for the Digital Age (2nd ed) 2010, and its impact on a local church, written in The Catholic Leader newspaper.

The place and necessity for commercial church newspapers which is growing within our ever increasing secular societies was written by Bryan Foster.